Mailing List Marketing

With the popularity of e-mails as a way to market goods and services, many people think that mailing list marketing has passed its prime. Using marketing mailing lists, it is often argued, is an expensive, slow and inefficient way to reach your target audience. No matter how elaborate, or how perfectly tailored the product, the ads are often thrown out immediately, costing the company hundreds of dollars that they could be using for a more effective advertising campaign – or so it is said. I understand why people feel this way, but I think it is premature to throw out this classic advertising technique.

Think about how often you go to grocery stores and see someone paying for their purchase using clip out coupons from the latest weekly circular. This is just one of many successful uses of mailing list marketing around us every day. The fact is that, although it is hard to track down exactly how much effect mailing list marketing has on sales, it is still a substantial effect. Although e-mailing may be a cheaper way to market a product, it is almost completely ineffective. People delete e-mails from companies advertising goods and services without even thinking twice about it. If, however, they receive a circular or some other interesting offer from mailing list marketing, they are likely to at least look at it. And that gives you a chance to make the sale!

The most important thing to remember in mailing list marketing is to be creative and fun. The customer already knows, after all, that it is junk mail, and unless they already patronize your store or buy your product regularly, the only way that they will read it is if it looks pretty or interesting.

Of course, this goes double for email list marketing. Don't bother with fake subjects to try to get around their spam filters. The average consumer will see what you are up to and erase your e-mail immediately. Instead, try to appeal to the most people that you can in your marketing mailing list. You already know that this form of mailing list marketing is almost free, so even if you only get one or two successes in a million, it is still a net gain. At the very least, your mailing list marketing campaign should be able to generate some amounts of positive buzz around your product and company. That is always a good thing.

Crime Report Online

What kind of neighborhood do you live in? Would you consider your current surroundings ideal for a family, or do you sleep with a Mac-10 close at hand? Well, hopefully no one lives in a community quite that dangerous, but in this day and age you never know. With the American population continuously increasing, this country's crime report isn't exactly getting better. Whether you're catching the nightly news or merely flipping through the morning news paper, you will probably spot something about crime. What is it with our race? I'm addressing the human race. No matter how intelligent we seem to get, the redundant act of violence never ceases. At this point I think it's rather safe to say that this trait is innate. Some human beings are just bad.

Have you checked the current crime report online? The World-Wide-Web is a great place to acquire information regarding crime and statistics. You can find all the up-to-date stuff with the click of a mouse. Now days there are even government websites that allow you access to a more hush-hush crime report. Read oodles of information on criminals and recent crimes committed. Find out where much of this activity is taking place. You may be quite surprised to find out that it's closer than you thought. Recently I logged onto a crime report website in order to get the low down on what's going on in my community. I like to be up-to-date on whether or not any random pedophiles are living near my home. This is a factor that any and all parents should consider. I don't care if your child is five years old or 16 years old. It's imperative to know who lives nearby. Chances are these predators will strike again. Get a current crime report of your immediate locations and get informed.

Do you live in or near a large city? Sadly this tends to increase the criminal element by far. However, you can hop online and acquire a recent crime report of your city. This way you can learn about areas to avoid. Even in the smallest towns, a certain level of criminal element is likely. Violence and negative behavior are virtually impossible to avoid altogether in this world. But, at least we can stay informed regarding criminals and events nearby with online crime report websites.